CONTACT:
Pekka Korpela
pekka.korpela@talvi.com
tel + 358 40 820 67 70

Digital distribution is the principle of providing digital information and content over the Internet in the form of products or services. It has been growing steadily and increasing rapidly due to the rise of consumer broadband. Digital distribution’s main uses include:

* Movies
* Videos
* Television programs
* Applications
* Games
* etc.

Each of these forms of information can be easily digitized — if they are not already — and transferred over a standard network connection.

The major attraction for digital distribution is its direct nature. By opting for digital distribution, a manufacturer can get their product or service into the public sphere of interest easily with potentially minimum business overheads. This often leads to cheaper goods for the consumer and increased profits for the manufacturer.

New business models
Digital distribution also opens the door to new business models. For instance, a manufacturer could release one piece of product at a time instead of waiting for all to be completed. This either gives them a cash boost to help continue or warns that their work is not financially viable before they have sunk excessive money and time into it.

Direct sales
Without the need for physical manufacturing, distribution or stocking, digitally distributed products involve fewer middle men, and by doing so can return a far larger portion of their price to their creators.

Global availability
With distribution digitally over the Internet, it automatically gains one of the strongest strengths of the Internet: Availability.
In such that any one person on the globe with an Internet connection will be able to purchase and obtain a digital copy easily. All the while reducing or outright removing delivery cost, as well as traditional waiting time.

Back catalogs
Unlike traditional brick and mortar businesses, where there is a minimum requirement for physical products, the product does not need to be mass produced to stock retail shelves. With a single original copy, the Publisher and Developer can quickly duplicate copies to meet demands.
This can greatly cut down on the cost of maintaining back catalogs, whether it is running an actual storage facility(warehouse, file cabinet) or preserving the product(humidity control, security system). Publisher and Developers can cheaply and safely maintain a complete back catalog of products, as well as having them purchasable even when a physical copy is no longer available.